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The Formula One Exhibition

Animation & Education

Exploring the mechanical marvels that define the world's most popular motorsport series.
 

Working with F1 techncial guru Craig Scarbrough we produced a set of animation explaining the inner science of the pinnical of motorsports.
 

Tasks: 3D Modelling, UV Mapping, Rigging, Shading and Rendering

Tools: Blender, Cycles, EEVEE

Client: The Formula One Exhibition

Agency/Studio: JAM Creative

Team Members: Chris Beatty, Craig Scarbrough, Julian Okines, Mark O'Leary

Collaborating with Jam Creative and Round Room, we developed five technical animations for this prestigious The Formula 1® Exhibition, debuting in Madrid earlier this year. Despite tight budgets and deadlines, we had creative freedom to offer an immersive glimpse into the world of advanced racing cars.

To ensure accuracy without overwhelming the audience, I closely collaborated with renowned F1 Technical pundit Craig Scarborough. Our efforts struck a balance, delivering captivating and educational animations.

Participating in this project was incredible, showcasing Formula 1® technology and providing an engaging perspective for the exhibition visitors.

Find out more about our CGi and Animation capabilities by visiting :
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